And it's not just in ocean energy. Protecting a high-quality surfing wave makes good business sense.
Here's a study of a surfing spot in Spain and it's value to the local economy. Once people read this, we'll probably see a rush of projects to make new surfing waves in small coastal towns around the world.
Thanks to the Save the Waves Coalition, we now know that saving the wave pictured above, in Mundaka, Spain, is good business. Surfing adds $4.5 million to the local economy and supports 95 jobs in a town of 1900 people.
Oh yeah, let's not forget that surfing is good clean fun.