It's 'Don't Be Such A Scientist' by filmmaker and scientist Randy Olson. It's all about how to reach people with information that matters but usually comes cloaked in scientific mumbo-gumbo. It'll be great, and you can pre-order here.
Of course, I don't really believe any of this, I'm just trying to butter up Randy and save $19.95 plust tax by getting a free copy to review if I promise sycophantic praise a la Hollywood. Tweet
1 comment:
As long as it's from Island Press, it's pretty much guaranteed to be good!
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